Many consumers today believe they need the latest I-phone or Samsung smart phone even if their current version is in perfect condition. In Huxley’s novel, sex is viewed as an activity that is performed purely for the purpose of pleasure.Īnother diversionary mechanism is consumerism. These types of concepts are prevalent in Hollywood movies and mainstream music. This is intertwined with mainstream-popular culture and a focus on sexual liberation. We currently live in a world where there seems to be a never-ending supply of entertainment in the form of technological gadgets, movies, TV series, pornography, sports and video games. In a modern-day context there is a lot of sociological discourse which questions monogamous relationships and traditional nuclear family structures. In Brave New World this contentment is achieved by keeping the populace entertained and constantly distracted with ‘bread and circuses’. Huxley has discussed in many of his writings and interviews the concept of humans becoming content with their servitude.

It could be strongly argued that we are closer to the society now than we were then.

Contemporary society has many striking parallels to the society depicted in Aldous Huxley’s Brave New World.

Epsilons brave new world